According to a number of returning South By Southwest attendees, 2014's event has seen a significant increase in big-name corporate sponsors.

While budding artists struggle on the road, offers a solution.

Photo gallery from sets new trend for performing artists

Meet the fourteen teams of UT Austin student entrepreneurs who presented their startups in front of hundreds at the fall 2013 Longhorn Startup Demo Day.

On the top floor of the Omni Hotel in front of a full audience of programmers, recruiters, family and friends, 30 blue-shirted students presented their transformations from amateurs to skilled software developers.

Take a look inside Build A Sign's manufacturing plant, warehouse, and office space.

Sara Travis and her portable coffee shop are soon to be one more piece in the Austin street cuisine.